All Bets Are Off – Or Are They?

Britain’s largest bookmakers have agreed to a ‘whistle-to-whistle’ ban on TV advertising during live sport that airs pre-watershed.

In-Play allows punters to place bets after events have started. It means you can react to what is happening as you watch a live event. Got a feeling about late goal being conceded or think you know who will be next goalscorer? You can bet-in-play on that. 

We’ve all seen Ray Winston’s floating head shouting the live odds at half time. That’s In-Play. A market worth over £1.5bn a year in the UK alone and it’s about to change as we know it. Some say as early as summer 2019.

Many expect the majority of TV spend will flow to other mediums. After all, millions will still be watching the footy and betting on their mobile. You can guarantee the bookies still want to reach them with specials to gain market share over their competition.

One channel expected to prosper is Push Ads where marketers can send notifications direct to a users device at an exact moment in time. 

Check out Pushvertise for how we help reach users at the time they’re most likely to convert.

We Moved In!

Welcome to Box House. Based at the southernmost tip of the Cotswolds in the heart of Wiltshire, Box House was completed around 1807 for Revd Horlock, the vicar of Box. This imposing Bath stone former residence stands in 15 acres of beautifully landscaped grounds just five miles from the World Heritage city of Bath.

Grade II listed in 1980, Box House today has been repurposed to provide elegant and flexible office accommodation rich in period charm while benefiting from modern technology and communication.

The extensive neo-Mediterranean gardens are planted with lush and exotic specimens and sweep down to the banks of the Bybrook, a well known local trout stream.

This provides pups Wombat and Quinn with a lot of great space to run around in and let of some steam.

Welcome to Version Two

Created by industry experts with a vision of combining quality brand campaigns with the best traffic sources. Here at Version Two our mission is to bridge the gap between achievable scale and true quality.

An exclusive network of friends, we only work with the 1%, not the 99%. This is how we take our clients to the next level. Our advertisers are hand picked, our publishers are hand picked, creating a walled garden to make the most out of these relationships.

We harness the knowledge of the best industry professionals when it comes to user acquisition and digital marketing to provide the best in delivery. Brands can feel safe knowing we tap into a pool of industry knowledge and experience to deliver results – at scale.

We know what offers convert, we know what traffic sources work, and we value and trust all of our publishers. That’s our 360, personal approach